List of Top Betting Sites in Kenya
All online betting companies and sites on our list are: 🔒 Locally Licenced & Verified
18+ | Terms & Conditions apply
18+ | Terms & Conditions apply
18+ | Terms & Conditions apply
18+ | Terms & Conditions apply
Online Betting in Kenya Overview
🌍 Country | Kenya |
🪙 Gaming regulator | The Betting Control and Licensing Board of Kenya |
⛔ Legal Gambling Age | 18 |
📋 Official Languages | English, Swahili |
💶 Currency | Kenyan Shilling (KES) |
🏅 Popular betting types | Online betting, mobile betting, SMS betting and betting shops |
🌟 Available betting features | Acca Boosts, Bet builder, Live Streaming, Cash-outs |
💳 Most popular payment methods | Mpesa, Airtel |
Online Betting Sites in Kenya
Kenya is home to a rapidly growing betting industry characterized by multiple online betting sites. The country is an economic powerhouse in East and Central Africa, with a population of more than 40 million.
Physical betting shops across Kenya have always been highly popular. This is, however, about to change. The mobile betting revolution has forced many betting companies to offer online betting in Kenya. More and more betting enthusiasts in Kenya are moving to online betting.
The explosion of digital technologies has helped deepen the market for mobile betting, with many betters enjoying the comfort of placing bets and paying for them through their mobile phones. Over the last decade, the betting scene has seen an explosion of local and international bookmakers, with football bets taking center stage.
The betting market for betting sites in Kenya has been quite chaotic and uncertain. Luckily a fresh wind in government is making things look brighter on the horizon. The current regulations are being overlooked and adjusted. Betting companies who left Kenya are now once again looking for possibilities to come back.
New Betting Sites in Kenya
Key Takeaways
- Online sports betting is legal in Kenya and regulated by the Betting Control and Licensing Board (BCLB).
- The betting industry in Kenya is rapidly growing, with many bettors moving to online betting due to the mobile betting revolution.
- Kenya’s betting landscape is transitioning from physical betting shops to online and mobile platforms, catering to the preferences of a tech-savvy population.
- Kenyan betting sites have introduced features like Acca Boosts, Bet builders, Live Streaming, and Cash-outs, enhancing the betting experience.
- Mpesa and Airtel are widely used by these sportsbooks, ensuring convenient transactions for Kenyan bettors.
Top List of Betting Companies in Kenya
There are many popular sports betting companies in Kenya and below you will find a list with our top three favourite betting sites in Kenya.
Below you will find our comparison list of various bonuses offered by Kenyan betting sites.
Betting Site | Bonuses | |
---|---|---|
22bet Kenya | Karibu Bonus, Reload Bonus, Cashback, Bet Booster | Bet now! |
ChezaCash | Karibu Bonus, Multibet Boost, Double Deposit, Cashback | Bet now! |
MozzartBet | Multibonus, Jackpot, Worlds Biggest Odds | Bet now! |
BetAfriq | Karibu Bonus, Cashback, Deposit Bonus, VIP Bonus | Bet now! |
BetLion | Free Bets, VIP Club | Bet now! |
Best Betting Sites in Kenya
With the online betting industry on the rise in Kenya, bettors have numerous exciting betting sites available. To make the decision easier for you, we’ve handpicked our top five favourite betting sites. These betting sites offer a variety of sports markets, competitive odds, and user-friendly interfaces.
So, get ready to place your bets on Kenya’s best betting sites!
- The Best Kenyan Betting Site: MozzartBet Kenya
- Best for Bonus Players: 22bet Kenya
- Best for Mobile Betting Players: BetLion
- Best New Kenyan Betting Site: BetAfriq
- Best for Football Betting: Chezacash
1. MozzartBet: The Best Kenyan Betting Site
18+ | Terms & Conditions apply
Mozzartbet, established in Kenya in 2018 and fully licensed by the Betting Control and Licensing Board, is a standout betting platform. Its extensive sportsbook covers popular European leagues and diverse sports like water polo and futsal, offering competitive odds and attractive promotions, including generous jackpots.
The user-friendly website simplifies navigation, featuring innovative tools like ‘My League’ for strategic betting. Registration is quick, requiring minimal information, and transactions are swift through Mpesa.
Mozzartbet’s mobile app ensures a seamless betting experience on the go, supporting Android and iPhone users. With its comprehensive offerings and intuitive interface, Mozzartbet is undoubtedly Kenya’s premier betting site.
- Extensive sports coverage with diverse categories
- Competitive football odds, including the EPL
- Rich promotional campaigns, like the Mega Jackpot
- Quick registration process with minimal info needed
- Lack of a welcome bonus
- Limited deposit options to Mpesa only
2. 22bet Kenya: Best for Bonus Players
22Bet, originating in Russia in 2007 and licensed by the Betting Control and Licensing Board (BLCB) in Kenya since 2018, stands as a global betting giant. Its vast array of sports options, ranging from football and tennis to water polo and snooker, caters to diverse sports enthusiasts.
Adding to the excitement, players can delve into virtual sports, online casinos, and live-betting events, with the cherry on top being the weekly reload bonus deposits every Friday, enhancing potential winnings.
Notably, 22Bet shines in its superior bookmaking services, excelling in football and tennis. The platform’s HD streaming for live events allows users to watch matches in real-time, adding a thrilling dimension to the betting experience.
What truly sets 22Bet apart in Kenya is its reputation for competitive football payouts, soaring up to an impressive 95%, making it the ultimate destination for bonus-oriented players seeking rewarding betting opportunities.
- Expansive betting options, including eSports and casinos
- Generous welcome bonus upon registration
- Multilingual platform, including Kiswahili
- Diverse payment methods, including cryptocurrencies
- User-friendly website layout with easy registration
- Need for improvements in customer support
- Insufficient support for responsible gambling initiatives
3. BetLion Kenya: Best for Mobile Betting Players
18+ | Terms & Conditions apply
BetLion swept the Kenyan market with its recent launch, shining a spotlight on thrilling European matches, especially the esteemed EPL, alongside a wealth of national leagues, offering an extensive array of betting markets to eager sports fans.
BetLion is tailored for seamless user experience, simplifying registration and enabling mobile money deposits. Its dedication to mobile banking is evident through the mobile app and SMS betting, exclusively available in mobile format. This focus on mobile accessibility solidifies BetLion’s position as the premier betting site for those seeking convenience and a comprehensive mobile gaming experience in Kenya.
While a traditional welcome bonus may be absent, enticing promotions like the Aviator free bets and a generous weekly jackpot of Ksh 200,000 keep the excitement alive.
- Diverse sporting events like rugby, cricket, and tennis
- Swift registration process with phone number input
- Mobile money deposits via Airtel and Mpesa
- User-friendly mobile app and SMS betting options
- No desktop version of the site
- Limited promotional diversity
- Need for improvement in offering responsible gambling tools
4. BetAfriq: Best New Kenyan Betting
18+ | Terms & Conditions apply
Betafriq, a newcomer in Kenya’s betting landscape, is making waves with its vibrant offerings since acquiring a license from the Betting Control and Licensing Board. Featuring top football leagues like the EPL and La Liga, alongside numerous national leagues, the sportsbook excites with live streaming across 30 diverse sports events.
Registration is hassle-free, requiring just a phone number, and welcomes players with a generous offer. Regulars enjoy weekly promotions, and Mpesa-enabled mobile deposits emphasize convenience. The user-centric site layout, with handy tools like filters and calendars, pairs with exhilarating live TV streaming of events like table tennis and eSports.
Betafriq boasts diversity beyond sports, with a captivating casino, virtual sports, and eSports, each offering various betting markets. This emerging betting site in Kenya entices with its rich offerings, user-friendly interface, and a breadth of betting opportunities, attracting those seeking a fresh and dynamic gaming experience.
- Great welcome bonus and weekly promotions
- Spectacular sportsbook with top international events
- Diverse betting markets including casino, virtual sports, and bet games
- Need for more contact options for customer support
- No mobile app
5. Chezacash: Best for Football Betting
18+ | Terms & Conditions apply
ChezaCash Kenya is the premier football betting site in Kenya, boasting an extensive lineup covering international tournaments like Euro qualifiers, World Cup, Premier League, Champions League, and national Kenyan leagues.
For assistance, an informative Help page and various contact options like WhatsApp and SMS support aid users. Registration is lightning-fast, requiring minimal personal details, while mobile money deposits facilitate swift transactions, making betting accessible to a wider audience.
Newcomers enjoy a staggering 450% welcome bonus and enticing weekly promotions. While lacking live chat and a broader range of promotions, ChezaCash excels in providing convenience, security, and entertainment for football enthusiasts and beyond, solidifying its status as the go-to destination for football betting in Kenya.
- Impressive collection of top international sporting events
- User-friendly mobile app for on-the-go betting
- Informative Help page and multiple contact options
- Limited promotions compared to competitors
- Restricted responsible gaming tools and information
- Somewhat limited deposit options
How We Evaluate Online Betting Sites
At Betting Companies Africa, we always recommend choosing an online betting site in Kenya with a valid local license. That is why we never recommend offshore or unlicensed betting sites for players in Kenya.
Other than ensuring that a betting site holds a valid Kenyan gaming license, we also look at the following:
- How is their mobile betting platform?
- What local banking options do they offer?
- Do they offer a sports welcome bonus?
- What type of variety on sports and markets to they have?
The Review Process
Our step-by-step evaluation process factors in essential elements such as the range of sports, payment options, and customer service, among other criteria.
This methodical approach guarantees that you, as a Kenyan betting player, are fully informed and well-prepared when selecting an online betting site that meets your individual needs.
Choose a Kenyan betting site and Start Betting
Kenya’s online sports betting scene can be daunting for newcomers. We’ve streamlined the process with a step-by-step guide. Avoid rookie errors, maximise bonuses, and effortlessly commence your sports betting Kenya adventure. Follow our guide for a hassle-free experience!
1. Find a Site that suits you
Through our thorough assessment, we’ve curated the top sports betting sites in Kenya for you. Our experts have examined each one, ensuring a range of bonuses, betting markets, and payment options. Compare active betting sites in Kenya to find one that aligns with your preferences of desktop, mobile app, or mobile betting.
2. Create an Account
Click “Bet Now” to visit the betting companies in Kenya. Follow prompts to register using your name and email. After registering, log in using your credentials. Lastly, verify your phone or email to activate your account fully. Some betting companies allow registration using only mobile number.
3. Make a Deposit
Head to the “Cashier” after logging in. It’s often under “Banking”, “Deposit”, or “Payments”. Pick a Kenyan payment method, such as Airtel or Mpesa. Fill in the details, and choose how much to deposit. Remember, your first deposit might unlock a welcome bonus, and if you visit the Kenyan betting site straight from us, you won’t need a bonus code.
4. Bet on your favourite sports
Ready, set, bet! Browse the sports library and pick your jam. Newbies, try easy bets like 1X2. Feeling brave? Go for high-value odds like goal scorers or total cards. Have a look at the available bet builder and acca boost campaigns to get more value for your bets!
Enjoy Your Online Betting Journey
Now that you’re a new member of a betting site in Kenya, you’ll get access to new bet builders, exciting promotions, sports tournaments and competitions. Keep an eye out for promotional emails from your Kenya betting site to secure any available promotion that gives your balance a boost.
Betting Sites To Avoid in Kenya
We vet our top sportsbook picks with a rigorous 8-point checklist, covering everything from trustworthiness and security to bonuses and mobile play. Any betting site in Kenya that doesn’t make the grade lands on our blacklist.
Some major points that result in betting sites being blacklisted by us are:
- No valid Kenyan gaming license
- Poor reviews and complaints on review platforms
- Shortcomings in responsible gambling accessibility
- No local deposit methods catered for Kenya
Below is three renown betting sites in Kenya – but few know that these sites have not been granted a local license and therefor is classified as unlicensed operators. This can create problems for players that require the assistance of local authorities to manage disputes or complaints.
⚠️ 31Bet
❌ Reports of unresponsive support
❌ Claims of stake limiting bets
❌ Not licensed in Kenya
⚠️ Cyber Bet
❌ Claims of account blocking
❌ Reports of missing withdrawals
❌ Not licensed in Kenya
⚠️ 1Win
❌ Claims of limiting withdrawals
❌ Reports of fake Trustpilot reviews
❌ Not licensed in Kenya
Mobile Betting in Kenya
The regulatory environment has paved the way for both domestic and international betting companies to flourish. Renowned brands such as BetLion, MozzartBet Kenya and BetAfriq have promptly responded to this opportunity. They’ve introduced mobile applications, streamlining the experience of online sports betting in Kenya.
Considering that Kenya has 63 million mobile connections, mobile betting has become an increasingly popular method of engagement. These platforms aren’t just limited to traditional mobile apps; they encompass a range of innovative solutions:
Betting Apps
Most betting sites in Kenya offer apps for Android users. However, while many provide solutions for iOS users, certain bookmakers currently lack a dedicated iPhone app. So, check the compatibility of your device with your preferred betting .
Data Free Betting
An emerging trend in Kenya’s mobile betting space is data-free betting. This allows players to place their bets without consuming any mobile data – a cost-effective solution that’s gaining traction amongst local betters.
Lite Version
Recognising the diversity in mobile phone usage, some betting sites offer ‘lite’ versions of their platforms. These are optimised for speed and efficiency, making them perfect for older mobile phones or areas with slower internet connectivity.
SMS Betting
Some innovative bookmakers are offering SMS or USSD betting. This allows players to place bets, check balances, and withdraw winnings using simple SMS USSD codes, eliminating the need for internet connectivity altogether.
Pre-Match Betting
Pre-match betting is the most common type of betting in Kenya. This is where you predict the outcome of an event before the match starts. Typical markets include match winner and total goals. With pre-match betting you have time to analyse the teams or individuals’ historical performance to make an educated guess on what’s going to happen during a match or game.
Live Betting
Live betting is another form of popular sports betting in Kenya. But this type of betting requires far more expertise and guts that pre-match betting. Live betting allows you to quickly place bets on games and matches that are currently ongoing. If you time it right, you can get high odds on sports that you wouldn’t get if you would bet before the match started.
Virtual Sports
Virtual sports betting is a fairly new concept that is slowly but surely gaining more popularity in Kenya. It’s important to make the distinction that the outcome of virtual sports matches is far more random than in real sports betting in Kenya. You can bet on football, horse racing, greyhound, tennis, and much more. Also, virtual sports takes place 24/7, so no need to wait for real matches.
Bet Codes
Bet codes are codes generated from bet slips of other players. This is a popular form of betting because you can get tips and codes from experts on what to bet on. Bet codes are usually shared in Telegram and WhatsApp channels. And once you get a bet code from another player, all you have to do is enter the code in your sports betting site to generate the betslip.
Online Betting Bonuses
Online sports betting bonuses is an incentive provided by licensed Kenyan betting sites. It’s the betting sites’ way of giving you discount on your deposit. You can even see it as buy 1 get 1 free in many cases. If you place smart bets, bonuses can help you win a lot more for your money. In this section we will cover the most common betting bonuses, ranging from welcome bonuses to risk-free bets.
Karibu Bonuses
As you first sign up at a sports betting site in Kenya you will be greeted with a welcome bonus. This is usually the biggest bonus a betting site will offer, as it is used to attract new customers. We list all betting sites in Kenya with welcome bonuses in our top lists if you’d like to compare them.
The way a karibu bonus works is that you will be rewarded for making your first deposit at the betting site. An example of this is Bwin. They offer 100% bonus up to Ksh 3,000. This essentially mean that they will double your deposit up to a value of Ksh 3,000. If you deposit Ksh 3,000, you will receive the same amount for free and you can bet for Ksh 6,000.
Deposit & Daily Bonuses
After using your welcome bonus, you will receive reoccurring offers from the Kenyan betting site as a form of loyalty incentives. The deposit bonuses, and daily bonuses, usually work the same as the welcome bonuses, but with lower bonus values.
A typical deposit bonus is around 100% bonus up to Ksh 1,000. Although this is lower than a welcome bonus, you can usually claim it multiple times. One of the benefits of deposit bonuses over welcome bonuses is that they have better terms than the welcome bonuses.
Multi Bet Boost
Multi Bet Boosts are a great way to win more than what the odds offer you. Although it may sound complicated, it’s simple. The more legs you add to your betslip, the bigger the boost you will receive. The boost can reach as high as 500%!
Using Betway’s Win Boost as an example, you can receive up to 300% extra in winnings depending on how many legs you have in your betslip. As long as each leg has a minimum of 1.20 of odds, it will count towards the boost. So, if your original betslip of 10 legs has odds of 30, Betway will boost it with 15%, giving you odds of 35.
Free Bet
There are plenty of betting sites in Kenya with free bets. Free bets are popular bonuses because they come with great terms and no wagering requirements. A free bet can be offered by the betting site as a welcome bonus or simply as a special promotion. Although there are different types of free bets, we will explain the most common one.
You can receive a free bet from a betting site in Kenya for placing a bet and losing it. Meaning that if you place Ksh 500 on a betslip and it loses, you will receive Ksh 500 as a free bet. And if you win your next bet using the free bet, you will get to keep the winnings. The stake of Ksh 500 will be deducted from the winnings as the betting site usually retrieves the free bet stake.
Cashback
Another form of loyalty bonus that you will find at betting sites in Kenya are cashbacks. A cashback works just as it sounds. You will get money back for playing at a Kenyan betting site, and the value depends on your previous gameplay.
Using Bwin’s cashback offer as an example, 10% weekly cashback up to Ksh 1,000. First of all, you will need to make a deposit during the week to qualify for the offer. Then, place bets between Friday and Sunday on odds of at least 1.50. And if you lose your bets, you are entitled to a 10% free bet up to Ksh 1,000 on the following Monday.
Special Sports Bonuses
Finally, you will receive special promotions from online betting sites in Kenya all the time. Another reason why online betting is far better than betting shops in Kenya. You will have reoccurring special promotions depending on what’s currently taking place.
For example, you can take part in a Cricket World Cup Leaderboard, World Cup Free Bet Fever, Guaranteed Odds in the EPL, Champions League Betting Competition, and many more. Keep your eyes peeled at our top 10 betting sites in Kenya for future bonuses in Kenya!
Deposit Methods
Making deposits at Kenyan sports betting site are very straightforward and local betting sites always offer mobile payment solutions. Kenyan betting companies ensure that depositing and withdrawing funds is as seamless as possible.
Our team meticulously evaluates every payment option offered by bookmakers that accept Kenyan Shillings (KES), recommending only those that meet our rigorous standards.
It’s evident that top-tier sports betting platforms recognise that even the simplest inconveniences, such as a lack of preferred payment methods, can deter bettors.
Popular Deposit Methods
Airtel
1. Easy to use
2. Deposits and withdrawals
3. Low transaction fees
M-Pesa
1. Low transaction fees
2. Convert e-money to cash
3. Pay bills, airtime, and data
MTN
1. Quick deposits
2. Simple to use
3. Connected to your bank
Regulations for Online Sports Betting in Kenya
Kenya’s betting landscape has been evolving due to the Gaming Bill of 2019, which instated significant changes, including requirements for local ownership within betting companies and increased regulatory fees. Since the enactment of the Betting, Lotteries, and Gaming Act in 1966, Kenya has had an active gambling market.
This legislation established the Betting Control and Licensing Board (BCLB) as the primary governing body responsible for regulating gambling activities in the country. Initially centred in brick-and-mortar establishments like high-end hotels with casino lobbies, gambling in the 1960s didn’t anticipate the surge of online betting sites due to limited internet development at the time.
The introduction of the 2019 Gaming Bill sparked a surge of activity within the Kenyan betting industry, leading to disputes and the suspension of several betting companies for non-compliance issues like unpaid fees. These disruptions affected the betting experiences of many in Kenya.
Despite these challenges, it’s essential to note that measures are in place to protect bettors. The BCLB plays a pivotal role by issuing gambling licenses to operators, investigating compliance, and regulating online betting sites. They enforce strict guidelines to protect minors from participating in betting activities and oversee advertising practices in the industry.
Before engaging in any form of online betting in Kenya, it’s crucial to verify that the operator possesses a valid BCLB license. Reputable betting sites typically display their license details on their webpage for verification purposes.
The Betting Control and Licensing Board of Kenya
The Kenyan Betting Control and Licensing Board holds a pivotal role in overseeing and regulating the gambling sector within the country, with a specific focus on sportsbooks and online casinos. Serving as the authoritative body, this board is tasked with the crucial responsibility of licensing sportsbook operators, granting them legal permission to offer their services in Kenya.
Its primary function revolves around ensuring that Kenyan online casinos and sportsbooks operate within the confines of the law. To achieve this, the Board implements a rigorous application procedure, demanding that gaming operators adhere to specific standards and regulations set forth by the board. This meticulous process aims to maintain the integrity of online gambling activities, safeguard player interests, and uphold a fair gaming environment within Kenya.
International Betting Companies in Kenya
Plenty of offshore betting companies and sites also welcome sports betting enthusiasts in Kenya. Their sites are often clearly laid out and intuitively navigable. Often working very well on all mobile devices and desktops.
Keep in mind that international betting companies rarely offer local deposit methods, which is a big downside and often causes problems.
Offshore online betting companies are not licenced by the Betting Control and Licensing Board of Kenya. Instead, they are monitored, regulated and licensed by international jurisdictions, such as Malta and Curaçao. As a Kenyan bettor, you should always choose local.
Final Words on Online Betting in Kenya
The betting landscape in Kenya is rapidly evolving, with the Betting Control and Licensing Board (BCLB) playing a pivotal role in regulating and overseeing the industry. The country’s transition from traditional betting shops to online and mobile platforms has significantly reshaped the betting experience for Kenyan enthusiasts.
The introduction of the Gaming Bill in 2019 brought about substantial changes, including requirements for local ownership of betting companies and increased regulatory fees. While these changes have caused disruptions and led to the suspension of certain operators due to compliance issues, their primary aim is to enhance regulation, ensure player protection, and promote responsible gambling practices.
Today, players can enjoy safe and responsible sports betting in Kenya. Thanks to the stringent controls by the BCLB, the marketplace is predominantly controlled by licensed operators. By playing at licensed betting sites in Kenya, you have the necessary player protection to enjoy games while being at easy that your funds are managed according to the law.
Betting in Kenya FAQ
Which betting companies are still operating in Kenya
There are several active betting companies who still operates in Kenya and new betting sites are being introduced.
How to find the best betting company in Kenya
It is important to follow some simples rules and ask yourself some questions when looking for a betting company that suits you:
- Do they offer the deposit method i want?
- Do they offer a withdrawal method that suits me?
- Can I bet on my favourite sports?
- Do they offer a good mobile version?
- Is it easy to register?
- Do they offer a welcome bonus?
Always make sure that the betting site in Kenya offer what you are looking for.
How to block betting sites in Kenya?
If you ever feel that your gambling patterns are getting harmful, please seek free help from local help centres. In the bottom of this page you can find more information
How to deposit money on betting sites in Kenya?
To deposit money on betting sites in Kenya, use options like Mpesa or Airtel Money, bank transfers, cards, or e-wallets, following instructions on the site’s deposit section.
How do bonuses work on betting sites?
Bonuses on betting sites are rewards given to users—like karibu bonuses, free bets, or loyalty rewards—usually requiring specific actions and meeting terms like minimum bets or wagering requirements to unlock and withdraw winnings.
Responsible Gambling Assistance
If you ever feel that you need to talk to someone or need assistance with curbing your gambling and betting behaviour, there’s help to get. Kenya offers local dedicated gambling addition help centers that can assist you with getting back on track and curbing your gambling problems.
Gambling problems can happen to anyone around us. A common indicator of addiction is when your gambling goes from a fun and harmless to an unhealthy obsession with serious consequences, affecting your personal life negatively.
Gambling addiction is nothing to feel embarrassed about. If you are worried that you lost control of your habits, don’t hesitate to contact any of the below treatment facilities.
Responsible Gambling
Responsible Gambling Kenya is a provider of information, advice, support and free counselling for the prevention and treatment of problem gambling.
They operate the National Gambling Helpline, provide treatment for problem gamblers and their families, create awareness about responsible gambling and treatment, and encourage an effective approach to responsible gambling within the gambling industry.
To get in touch with Responsible Gambling please visit their website here.
Johnika Responsible Gaming
The Johnika Responsible Gambling Foundation is here to support people affected by gambling harm, including family and friends. They take a public health approach with focus on prevention, early intervention and support for those who are particularly vulnerable to gambling harm.
They fund and work closely with organisations across Kenya to provide free and confidential Gambler’s Help services.
To get in touch with Johnika Responsible Gaming please visit their website by clicking here.
GASK
GASK are a dedicated organization committed to reducing gambling harm and fostering a gambling harm-free society in Kenya.
Through education, awareness, and support, they aim to empower individuals and communities to make informed decisions and protect themselves from the negative consequences of gambling.
To get in touch with GASK please visit their website here.