In recent years, Africa has recorded tremendous growth in regulated gambling and gaming activities. The East African gambling scene has remained lucrative due to the region’s strategic embrace of gambling. 

Particularly, Kenya has flexible gambling laws and regulations spanning nearly 60 years, which altogether attract gambling companies from Europe. As a result of this, Pragmatic Play has added another partnership to their growing list of East African partnerships. This time around,  it partners with Odibets to make phenomenal gaming much more available to East African players.

About Pragmatic Play

Pragmatic Play is a leading, multi-award winning software developer whose tentacles are spread across Europe and other parts of the world. This developer creates and supplies iGaming content to casinos, including slots, table games, live dealer games and bingo. With its cutting-edge technologies, Pragmatic Play also supplies virtual sports products to sportsbooks.

Pragmatic Play has a reputation of excellence built on providing the very best software for its partners. Speaking of partnerships, Pragmatic Play partners with the vast majority of online casinos in Europe. What’s most exciting is that Pragmatic Play’s Drops and Wins promotion is available on all such partner casinos.

This is a rare promotion that comes from the developer’s genuine zeal to provide players with the unbeatable gaming. So, in addition to playing some of the best casino games of all time, you could also walk home a millionaire, or with loads of other prizes – thanks to Pragmatic Play!

Pragmatic Play’s string of partnerships in East Africa

Pragmatic Play recently partnered with Rahisibet, enabling the developer’s excellent games to be played at Rahisibet. With the East African partnerships of the last few months, Pragmatic Play has yet again added another layer of authority to its name. The newest partnership with such brands is with Odibets, a popular casino operator in Kenya.

As a brand that seeks to deepen its grip on the profitable market, the recent addition of Odibets will make gaming much more interesting for players. The partnership also sets the stage for other brands to understand how they can improve their offerings by also partnering with Pragmatic Play.

Odibets and the Kenyan casino market

Odibets is a leading sportsbook and casino operator in Kenya with a fair share of the market. It has over 1,500 exciting casino games from various developers around the world, and powers a user-friendly site. With this partnership with Odibets, it means Pragmatic Play’s games will soon be played on Odibets.

Thus, you can play and enjoy swashbuckling releases, such as Wolf Gold, Big Bass Bonanza series, Great Rhino series, Sugar Rush, Ancient Egypt, Wild Gold, Release the Kraken, and so on. Besides slots, different variations of online poker, roulette, baccarat, blackjack, and even bingo are just a call away.

Perhaps the most exciting part for some players is that the partnership will result in live dealer games being offered on the platform. Sweet Bonaza live dealer game will be available, and has been uniquely created from the slot version to provide a refreshing live game experience.  

A future rooted in bright prospects for East Africa

In his reaction to the deal, the Chief Business Development Officer at Pragmatic Play, Yossi Barzely, stressed that their partnership with reputable brands in East Africa will provide optimum gaming to players. He also noted that it will equip the company to facilitate great gaming services to operators.   

In the same light, Aggrey Sayi, Marketing Manager at Pragmatic Play, also restated that the partnership will only bring about world class services to East African operators. He added that Pragmatic Play’s offerings will improve the quality of services enjoyed by Kenyan players going forward. 

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